Ascent was an Oyster hosted online event that required its own branding from the ground up. I took the lead on this project. This project required motion graphics, web design, social media, event branding, and even a blanket!

From y2k to spirituality, we explored many possibilities for Ascent. The main thing with the branding is that we wanted it to feel meditative and mental health focused because we were pushing a narrative about work/life balance.

If you would like to learn more about this project and process I made a presentation here.

Senior Designer: Jason Yim
Creative Director: Justin Rands